The 90s were a revolutionary period for hip hop and rap music, and Rob Base is one of the most important founders of the era. Born Robert Ginyard Jr., Rob Base is an American rapper and producer best known for his iconic 1988 hit single “It Takes Two.” Since then, he has released several albums and become a successful entrepreneur. But despite his illustrious career, few people know about his immense wealth. In this blog post, we’ll be getting to the bottom of Rob Base’s wealth to uncover the true net worth of this rap icon.
Rob Base’s Early Life and Music Career
Rob Base was born in Harlem, New York in 1967. During his childhood, he fell in love with rap music and quickly became an influential figure within the scene. After graduating high school in 1986, he teamed up with DJ E-Z Rock and the two began writing rap songs. This soon developed into the duo Rob Base and DJ E-Z Rock, and the two set out to make their mark on the music industry.
Their 1988 single “It Takes Two” became an immediate success, reaching the top 8 of the Billboard Hot 100 and selling over 2 million copies. This major breakthrough kickstarted their career, and the two released their debut studio album It Takes Two in 1989. The album would go on to have commercial success, peaking at number 25 on the US Billboard 200 and being certified gold.
Rob Base’s Solo Career
Following the success of It Takes Two, Rob Base and DJ E-Z Rock went their separate ways in 1991 and Rob Base began his solo career. In the same year, he released his first solo album The Incredible Base, which was met with positive reviews and peaked at number 55 on the US Billboard 200.
In the following years, Rob Base released several more albums and singles, many of which achieved moderate success. His 2008 album Thrilla included several hits such as “Doin’ It” and “Hit It Again.” He also collaborated with other popular hip hop artists such as Busta Rhymes and The Notorious B.I.G. and became a mentor to many upcoming artists.
Rob Base’s Business Ventures
Rob Base’s success in music was matched by his success in business. He has managed multiple record labels over the years, including his own label Base Records. He also launched an entertainment company called Base Entertainments, which includes a publishing, marketing, and music production branch.
Rob Base is also the founder and CEO of Base Enterprises, a venture capital firm that focuses on creating and investing in innovative technologies. The company has invested in many start-ups and has a portfolio of over 50 technology companies.
Rob Base’s Endorsements
Rob Base’s fame has earned him multiple endorsement deals over the years. He has been the face of various brands such as Pepsi and Emporio Armani. He has also been featured in commercials and advertising campaigns for companies such as Hyundai and Reebok.
Rob Base’s Real Estate
Rob Base is also a real estate investor and has owned multiple properties over the years. His most notable real estate purchase is a luxurious mansion in Florida. He has also invested in several commercial and residential properties across the United States.
Rob Base’s Charitable Efforts
Rob Base has also made several philanthropic efforts over the years. He is a major donor to charities such as the American Red Cross and St. Jude Children’s Research Hospital. He also works with a number of non-profit organizations and regularly donates to causes related to music education.
Rob Base’s Net Worth
So, what is Rob Base’s net worth? The exact figure is not known, but it is estimated that Rob Base has a net worth of around $15 million. This is an impressive figure that is the result of his decades of success in music, business, and philanthropy.
Rob Base’s Legacy
Rob Base’s accomplishments in hip hop and rap music are undeniable. His 1988 hit single “It Takes Two” is widely considered to be one of the most influential songs of the genre, and his albums and collaborations have had a lasting impact on the culture. He has also become a successful entrepreneur and philanthropist, and his wealth and legacy will undoubtedly continue to grow in the years to come.
In conclusion, Rob Base is a rap and hip hop icon who has achieved immense success in music, business, and philanthropy. His net worth is estimated to be around $15 million, and he has earned this wealth through hard work and dedication. Rob Base’s legacy will continue to inspire future generations of hip hop and rap musicians for years to come.

I’m Kieran Walker, and I’m a Celebrity and Financial Expert. I live in Monaco, and I love helping people make the most of their money. Whether it’s through investments, or just making sure they’re getting the best deals on everything they buy, I want to help as many people as possible grow their wealth.
I’ve worked with some of the biggest names in the world when it comes to finance, and I’m always looking for new ways to help people save money. If there’s one thing I know, it’s that money can be a powerful tool – but only if you use it correctly.